What is trust? Why is trust important individually and organizationally?
And, most importantly, how can you better build trust?
Use the 10-question self-assessment in this week’s newsletter to identify how you can better build trust with those around you!
What is Trust
Trust is a firm belief in the reliability and integrity of someone or something. When you trust a person, you know that no matter what, that person will be true to their values, to you, and to themselves.

Why Trust Matters Organizationally
Trust is vital because it establishes the bedrock of effective relationships, collaboration, and overall success. When trust is present, people feel safe to express their ideas and concerns, fostering open communication and innovation. Trust cultivates a positive work culture, enhancing engagement, satisfaction, and retention. It enables teams to work together cohesively, leading to increased productivity and the ability to navigate challenges with resilience. Trust also extends to customers, instilling confidence in the organization’s products or services, and fostering long-term relationships.

Like a Lighthouse's Foundation
Think of the foundation on which a lighthouse is built. It weathers waves, winds, ice, heat, and every other element, but the lighthouse was built on it because the builders knew it would never yield. That is what trust is, and that never-yielding foundation is what you want to be to those around you.
10-Question Self Assessment
In the spirit of continuous improvement, becoming your best, and improving your performance, here is a 10-question self-assessment. Rate yourself on a scale of 1 to 10 for each question. For your low scores, identify what you need to change, and you’ll more successfully build trust with those around you:
- Am I honest and true? Do I know my values and live by them?
- How comfortable am I sharing my thoughts, ideas, and concerns with others in the workplace?
- Do I believe that my colleagues and superiors have my best interests in mind?
- Am I willing to delegate tasks and responsibilities to others, trusting them to deliver quality results?
- Do I follow through on my commitments and promises consistently?
- How well do I listen to and consider others’ perspectives, even if they differ from my own?
- Am I open to receiving feedback and constructive criticism, and do I trust that it is offered with good intentions?
- Do I trust my team members to support and help me when needed, and vice versa?
- How well do I maintain confidentiality and respect the privacy of others in professional settings?
- Do I trust the organization’s leadership to make fair and ethical decisions that align with the company’s values?
Wrapping Up
When you build trust you become a never-yielding rock that others look to and rely on. That’s leadership and that’s becoming your best.
“The best way to find out if you can trust somebody is to trust them.” – Ernest Hemingway
Want to see other articles and posts by Becoming Your Best? Go here.

Episode 397: Building Trust: Exceptional Leadership in an Uncertain World with Darryl Stickel, Ph.D.
Tune in to Episode 397 and discover the secrets to building trustworthy connections with your team, family, and business partners.

Episode 396: Leadership Wisdom for the Ages: An Interview with Ben Franklin
Tune in to Episode 396 of Becoming Your Best, learn to cultivate and flourish the 13 virtues, and let them guide you through building a life by design and a more intentional existence.

Episode 395: The “Negativity Effect” and the “4-Horsemen” of Disaster. How They Affect Your Home, Loved Ones and Work
Tune in to Episode 395 of Becoming Your Best and discover these fantastic tools that’ll help you keep improving and get close to your best version.